Is SEO Dead in 2025? What’s Still Working and What’s a Waste of Time
Episode Description
Bright Commerce Podcast, where we dive headfirst into the ever-evolving world of founderism, web development, and digital marketing,
“SEO is dead.” Heard that one lately? It feels like the game has changed between AI-generated summaries, zero-click searches, and Google’s ever-evolving algorithm chaos. But is SEO really dead—or just different?
In this hard-hitting episode, we break down what’s happening in search in 2025. From what’s working on the front lines to what’s been left in the dust, we’re giving you the clarity your business needs to move forward confidently.
🔥 What You’ll Learn:
- Why AI (SGE) is wrecking click-throughs—but not killing SEO.
- What strategies are still driving traffic, leads, and revenue
- What used to work but will now tank your rankings.
- How agencies are adjusting post-2023
- Where SEO fits in your 2025 marketing plan (hint: it’s not solo)
- 🚫 No fluff. No hype. Straight talk from the trenches.
- Whether you’re a business owner, marketer, or just sick of watching your rankings yo-yo after every update, this one’s for you.
📈 Subscribe for future episodes on digital strategy, content, and where search is headed next.
#SEO2025 #SearchMarketing #DigitalStrategy #IsSEODead #AISEO #MarketingPodcast
Meet our Host
Join Judd Dunagan and Carlos Caneja as they share real-world eCommerce insights, industry trends, and practical tips to help you succeed in digital business.

Founder, Bright Vessel
Judd Dunagan
Product strategist. Data whisperer. The guy you call when your checkout’s leaking leads and your team needs a smarter tech stack.

Founder, Britecode
Carlos Caneja
Digital architect. Process optimizer. The one who turns chaos into clarity with workflows that scale from startup to enterprise.